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Auto-Owners insurance ‘ranks highest’ in J.D. Power 2015 Auto Claims Satisfaction Study

Yet, AAA and Citizens receive below average ratings on study measuring consumers’ ‘satisfaction with the auto insurance claims process’

Auto Owners Insurance ratings

Auto-Owners Insurance Company, which is based in Lansing, Michigan, was “rank[ed] highest” in the recently released J.D. Power 2015 Auto Claims Satisfaction Study, which rates auto insurers based on “[o]verall customer satisfaction with the auto insurance claims process …”  This is important, because the study is measuring how satisfied people are with what happens to them after they’ve been in a motor vehicle accident or suffered vehicle damage and have filed an insurance claim.

As an attorney, it’s the first thing I look to when evaluating and comparing insurance companies because, fuzzy commercials aside, you want to know what you’re paying for, and that after a car accident you will get what you expect.

To illustrate my point above, not all is roses with two other giant auto insurers in Michigan. Citizens (through its parent company, The Hanover Insurance Group), and the ubiquitous Auto Club Group received below average ratings – and not for the first time for two of the auto insurers.

Esurance was also slammed for below-average ratings for insurance claim satisfaction.

The study is also significant for Michigan auto insurance consumers because Auto-Owners is among Michigan’s largest auto insurers. However, it’s not surprising. Auto-Owners was sadly the only auto insurer to make our own attorneys’ list of the “Best” auto insurance companies for 2015, see: “What’s our attorneys’ pick for the best auto insurance company in 2015?”

Esurance and Allstate – why our attorneys recommend you stay away

In the J.D. Power 2015 Auto Claims Satisfaction Study, Esurance received the below average ranking of “The rest.”

Although Esurance is not itself one of Michigan’s largest auto insurance companies, it is “backed” by one. According to Esurance’s website, Esurance is “an Allstate company.” It “is backed by Allstate.” And “Esurance is a proud member of the Allstate family …”

Unflattering as Esurance’s 2015 ranking is, at least it shows consistency on the auto insurer’s part:

Esurance has received below average ratings every year since it was first included in the J.D. Power study in 2011.

Notably, Esurance – along with Allstate – made our list of the “Worst” auto insurance companies for 2015. To learn more, please check out Michigan Auto Law’s blog post, “8 reasons Allstate is awful.”

Auto Club Group

In the J.D. Power 2015 Auto Claims Satisfaction Study, Auto Club Group received the below average ranking of “The rest.”

Similarly, the auto insurer received below average ratings in the 2009, 2011 and 2014 studies.

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Blog Author Steven M. Gursten
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